Dynamically deliver real time advertising messages to your customers via the internet
Enhance your customer experience with Visutal
Visutal is a cloud-based digital advertising system built into multi-media waterless urinals. Using the Visutal technology, advertising clips are streamed to a 6.5-inch screen embedded in each urinal. The screens can be used to promote your own products and services, as well as carrying independent paid-for advertising.
Visutal brings a unique facelift to washroom advertising, replacing traditional poster methods with stunning HD images on a full colour LED screen, ideal for either video or static advertising display, and all controlled via the cloud. Vistual urinals are an ideal medium through which to demographically target high footfall audiences in male washrooms in sports stadia.
Visutal gives you complete control
Visutal gives you complete control. You control the number of adverts and the duration of the clips. You can timetable changing content and target ads at specific urinals, all remotely via the cloud.
- The average time spent at a urinal is 40 seconds
- 5×8 second clips can be shown during a typical visit
- 10,800 advertising clips can be shown each day
- 90% of users recall the advertising message
- 93% of users noticed the advertising display first
The benefits of Visutal
- Dynamically deliver media campaigns via the internet in real time
- Promote events, news and offers
- Advertise facilities reminders, special promotions or competitions
- Integrate your social media feeds
- Save up to 100,000 litres of water per urinal per year
- Reduce cleaning and maintenance costs
The Visutal Range
Visutal can be used by a variety of market sectors to demographically target high footfall audiences in male washrooms throughout shopping malls, sports stadia, clubs, bars and tourists locations, to name a few.
The screens can be used to promote your own products and services, as well as carrying independent paid for advertising.
- The cost of upgrading can be spread over a payment plan
- Benefit from a share of media revenue from this new channel
- Improve the overall effectiveness of existing promotions and campaigns
- Add innovative promotional space to related brands
Benefits
- Boost your advertising
- Time your content to select targeted audiences
- Control each unit or location individually
- Create a NEW revenue stream
- Increase brand awareness
- Run promotions
- Stream RSS and TV Feeds
- Central CMS
- Play .mov & Mpeg files
How Visutal works
URIMAT urinals are installed in many other sporting venues including Tottenham Hotspur's new stadium, Silverstone and HotelMK, part of the Stadium MK development and home of MK Dons.
What users say about Visutal urinals
High impact - 93% of users say that the advertising screen is the first thing they notice when using the urinal
Positive impression - 96% say that advertising on the urinal is positive or they don't mind it
Memorable messaging - 90% remember the message on the advert
For the last 8 years Robert Summer – Head of International Sales and Marketing – has developed structured distribution network worldwide for CONTI+ brand. The products offer great benefit for washrooms and shower rooms for public, semi-public and health sector. Today, sustainability, hygiene and smartness are key to CONTI+ solutions. Robert lives the brand and its USPs and loves to support and motivate his team on a daily basis.
